ORICoop (Organic & Regenerative Investment Cooperative) is excited to announce the launch of ORCA, the newest fully producer-owned organics brand in Australia.
Featuring the high-quality bulk organic grains of our Cooperative members, ORCA is already providing direct benefits to local farmers like Ruth and Ray Penfold as well as addressing some of the issues faced by organic producers, processors, and consumers such as sustainable pricing, transparency, and authenticity of produce.
Over 350 tonnes of bulk organic grain has already been sold under the ORCA brand since its launch. Ruth and Ray were among the first producers to sell their organic barley under ORCA, and the Riverina farmers are excited to see how the brand and its innovative technology will help them and fellow producers in the future.
“Absolutely this is a game changer, especially for someone new coming into the market,” Ruth said.
“Understanding what the buyers want and having that communication there is only a positive. It’s helping them maintain retailer shelf space and prominence for the broader industry knowing they can get reliable and quality supply, it’s a big plus,” she said.
Carolyn Suggate, Executive Director of ORICoop, said creating ORCA was about ‘Connecting the missing pieces’.
“We embarked on this ambitious ORCA project as we knew that with this support, our producers could grow more organic product, achieve better on-farm profitability and we could improve the trust and transparency in organic produce sourced directly from each of these farms,” Carolyn said.
“Given we are a Producer Cooperative, the farmers and their business sustainability is the key to all we do.”
Abundant sunflower crop
Technology is at the forefront of helping producers achieve the transparency and traceability of organic produce now demanded by processors and consumers, as well as achieve fairer pricing along the entire supply chain. The tailored online platform ensures every product from every farm is fully traceable on the blockchain, and will also help producers manage their on-farm grain seeding, harvest and storage more efficiently.
“The whole paddock to plate is incredibly important for the transparency of the industry, and it is the way everything is moving. Where traceability and ORCA supply chain connect is having sustainable and transparent prices on farm for producers, and the buyers paying fair prices, landed at their business, and that’s the only way we’re going to have a sustainable industry moving forward for the long term,” Ruth said.
“Our two big things are transparency, and understanding the story of the buyer, the feel-good warm fuzzy moment of knowing you’re selling to a mum-and-dad dairy farm down the road, but then also knowing what the processors want and that you’re able to produce what they’re after, and knowing you have a saleable product,” she said.
“I like the fact we can send grain directly to the farmer, and you’re also dealing with another farmer on the buyer’s side who is also trying to have a sustainable business for their kids moving forward as well.”
ORICoop Director Maroye Marinkovic said the Cooperative is aiming to bring big-corp benefits to the mostly smaller family farming operations who are part of the ORCA brand.
“There are many points of differentiation for ORCA produce. Every grain, or drop of milk, can be traced back to the farm – a farm that has a powerful story to tell. ORCA is connecting farmers to a set of tools and approaches that make this possible for organic producers of any size. Thanks to digital technology,” Maroye said.
“In addition to provenance and traceability, as ORICoop members, ORCA farmers also have the opportunity to join the EcoCredit program, which enables a detailed set of data points that cover everything from soil health, biodiversity, water quality, and even native species,” he said. This builds their farm profile and determines the on-farm sustainability, natural capital and the true cost and footprint of the food that is produced. An absolute game changer,” he said.
Strategic On-Farm Storage – Wiseman Organics
“Having end-to-end traceability along with rich on-farm and post-farm data, certifications, test results, supply chain proof points, chain of custody – are typically things that only highly efficient corporations could achieve. ORCA aims to make this available to producers of any size, and share the upside benefits with our members.”
Maroye also sees ORCA as a way for both farmers and processors to bring the benefits of ethically and environmentally-friendly grown and processed produce to consumers.
“ORCA isn’t just about building farmer capacity, tools, and storytelling – it will go way beyond that. The vision is to strengthen and sustainably grow the entire organic value chain, with shared benefits. Farmers and manufacturers can plan together, and grow together, and bring those shared benefits to the consumer,” he said.
“There is an increasing demand for high quality, healthy and organic produce, with a transparent view of how it was produced, and where. Not only the consumers want this, but the food manufacturers, as well. Ethically sourced, environmentally friendly produce is definitely better but traditionally, the barriers were scale, price and availability of organic supply. ORCA was created to tackle these challenges, whilst improving and amplifying the benefits of organic, regenerative and biodynamic farming.”
Organic Sunflower in the Field – Wiseman Organics
*For more information, or to register your interest bulk produce from local ORCA producers, click here.
*To discuss your specific bulk grain requirements contact ORCA directly – admin@organicinvestmentcooperative.com.au
*To join ORICoop as a producer or to find out click HERE
*Producers are invited to join our Regenerative Cropping day on October 24th in the Riverina
Ray Penfold and his family Jessie (7), Matilda (11), Quade (10), Amanda (11).
Location: Quandialla and Condobolin, Central West NSW
Produce: Certified organic oats and barley, conventional cropping and livestock (Merino sheep, Hereford-Angus cross cattle)
Ruth and Ray Penfold and their families have been farming for generations. Their current business structure has been in operation since 2011.
Following severe drought, they moved to certified organic cereal cropping in 2021 and have just delivered their first harvests this year. However, even within their conventional operations, Ruth and Ray already farm in a fairly regenerative manner, avoiding sprays wherever possible, using certified organic and natural fertilisers. They also focus heavily on soil health to boost crop production and improve the quality and diversity of feed available for their merino sheep and Hereford-Angus cross cattle.
“Fundamentally we want to farm in a better way so that our kids have got a viable business moving forward, and if you can look after your soil, it grows the grass for your livestock, it grows your crop for your grain, so you have to look after it,” Ruth said.
As newcomers to organic farming, they have joined ORICoop, a National Organic Producers Cooperative, that enables producers to build more resilient markets while enabling investment into supply chain barriers. Ruth and Ray have taken part in the ORCA project, which has received funding from Sustainable Table Fund, to understand the barriers for new and experienced organic grain producers across the Riverina, and to identify strategic pathways to a more transparent and profitable outcome for producers.
“I like the fact we can send grain down direct to the farmer, and you’re also dealing with another farmer on the buyer’s side who are also trying to have a sustainable business for their kids moving forward as well,” Ruth said.
“I really like what ORICoop and ORCA is looking to achieve, and we’ve already sent a few loads through the new process. From an organics producers’ mind, the feed market is such a big industry, and where do you start if you don’t have the contacts as a beginner? Through conversations and a workshop, I got in touch with Carolyn from ORICoop, and understood what ORICoop is trying to achieve through the ORCA project. This is a game changer especially for someone new coming into the market.”
Ruth and Ray live in a marginal area, so they need to be mindful of what they grow and when. And make the most of each market.
1st certified organic wheat grains held in our daughter’s hands.
“We’ve been fully certified since 2021, last year’s crop for us was our first certified crop. We had a good growing season, above average rainfall. We are in a marginal area in central NSW you get more dry years than wet years, and last year was just unbelievable as far as the rain that fell, the rain continued when we were ready to harvest, there were a lot of downgrades,” Ruth said.
“We are open to trialing different crops should there be a market for specific crops that also align with seasonal conditions.’ Cereals, particularly wheat, oats and barley, are well-suited to our rotation. Our oats and barley are very easy to grow, and if you’ve got a failed crop you’ve got options, particularly when you are a mixed enterprise, you’ve got livestock to graze off or hay for either stockfeed or sale. Sunflowers would be on our radar if seasons permit, however with sunflowers they aren’t multi purpose they only have one purpose – sale. That’s why we’re just with the cereals at the moment, and we’re also new to the organic industry, we need to find our feet, establish a network and diversify our risk.
ORCA is also undertaking grain storage and processing potential for organic farmers in the Riverina region, which Ruth sees as being important to addressing some of the other key challenges organic grain and cereal producers face.
“The biggest downfall with being certified for us is grain storage, you have to have good grain storage, and it has been an achilles for us, so we have invested in on-farm storage this year. If ORCA are able to provide grain storage it would certainly help – we would still invest in further on-farm storage in due course, but instead of having the capital outlay of $200,000 to $300,000 in the short term, it gives producers the ability to keep growing and expanding or being able to capitalise on good seasonal conditions.” Ruth said.
“Definitely for us, the storage facility would encourage us to increase our certified country, knowing that we can then transport our certified grain to the storage site in southern NSW, it’s closer to the end market. The additional storage site would be of benefit to our business in the immediate future. If we were to diversify into other crops, like sunflowers, then the processing side would also be a big benefit to us. We also know other producers in the Riverina, where the processing side would be of benefit to them as opposed to the storage, so the combination of the two is fantastic.”
A key part of ORCA is transparency, ensuring consumers and buyers are getting high quality, ethically-grown products, as well as ensuring farmers receive fair pricing for their produce.
“The whole paddock to plate is incredibly important for the transparency of the industry, and it is just the way everything will go,” Ruth said.
“Our two big things are transparency, and understanding the story of the buyer, the feel-good warm fuzzy moment of knowing you’re selling to a mum-and-dad dairy farm that are trying to do the same as you, provide a cleaner product and future for your kids. Being able to understand the processor’s requirements and then being able to grow that grain, knowing you have a market for your product just makes good business sense.”
To enquire about bulk organic grain requirements you can contact ORCA directly or via email admin@organicinvestmentcooperative.com.au
Story written by Amanda Sproule
The ORCA project is grateful for the seed funding from The Sustainable Table Fund.
Organic Oats. Last lap of sowing. 16th April 2022
2022 Organic Oats. Enjoyed the rain and also the next sunny warmer days.
We are writing to you as constituents, businesses and producers that are involved in the organic industry across Australia. We ask you to support the future of our country’s clean and green reputation, and the urgency in preserving our ecosystems and local food security. The organic industry provides a model for the rest of agriculture, that is localised, transparent and without the additional dependency or high externality costs of conventional agriculture. Our industry needs your support – and we look forward to adding your voice to our charter.
For too long Organics had been thought of as a niche market or component of Agriculture, but if one takes a world view instead of looking at the microcosm of Australia, we have entities such as the EU wanting to transition 25% of their Agriculture to Organics by 2030 via The Green Deal and Farm to Fork initiatives
Organic and regenerative farming systems can:
In so doing Organics addresses triple bottom line objectives including:-
– Organic Farming enables and accelerates the transition to a fair, healthy and environmentally friendly food system. Government investment is required to address deficiencies in advisory services, financial instruments and more importantly participatory research and farmer led innovation are needed instrumentally as they can help resolve tensions, develop and test solutions, overcome barriers and uncover new market opportunities.
Background
Key Requests from the Organic & Biodynamic Industry to the Federal Government:-
The time is now….
Agriculture in Australia is at a crossroads. Producers are attempting to increase their yields with reducing on-farm profitability while managing higher climate risk exposure than ever before. We need to capture premium markets (like organics) and empower producers with better business profitability and diversified income streams. Our Country needs best in class producers that are resilient against natural disasters and rewarded with better crops, profitable and diversified businesses, healthier and improved natural ecosystems. We need to review the existing farming model that reflects a more sustainable and resilient farming infrastructure that invests in the next generation of producers, better markets with full consideration of the impact on the environment.
Key Considerations:-
References from around the world:-
Your CALL to ACTION:-
Add your name HERE to our growing list of supporters, so a bipartisan voice can advocate for healthy agriculture and business production systems for the long term.
If you would like more information or to be kept up to date please subscribe to our blog HERE
We look forward to speaking with you further about how you can support the organic industry more in your region.
Sincerely in Action
https://www.organicinvestmentcooperative.com.au/
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With recent questions over the legitimacy of the Australian carbon offset scheme, it’s never been more important that carbon emissions are offset with legitimate credits and are free of greenwashing.
Unfortunately, few offerings in the market consider the natural environmental variables faced by the landowners generating the credits, and have the data transparency and accuracy required to inspire confidence that the investment is actually achieving its drawdown goal.
But the recently-released Eco-Credit by ORICoop is addressing many of these key issues in the current carbon offset market.
The farmer-owned credits are backed by extensive data collection and have been developed in accordance with the conditions, biodiversity and operations of each farm they’re provided by. Their transparency of data and the ability to directly purchase Eco-Credits from each farm means investors avoid the greenwashing associated with other carbon credit offerings.
ORICoop EO Carolyn Suggate said ‘All farms are assessed as to their suitability for the program, based on their existing farming practices, the area of the farm and the intentions of future management.’
“We don’t want producers to be at risk from any carbon credit program, to overstate their carbon drawdown, or to be exposed by a natural disaster or severe weather event should the carbon levels in their soil or biodiversity decrease,” Ms Suggate said.
These limits are a key part of the design- providing investor security, and lessening the risk of overstating any values, especially following farming challenges or natural disasters that can negatively impact soil carbon improvement efforts such as the extensive flooding occurring throughout NSW and QLD recently.
“Through a collective of the credits, ORICoop’s specialist advisory committee oversees each of the credit applications and validation reports. This includes assessing the management practices, the land management zones, the footprint of the farm business plus the soil testing and results. For each project we determine suitable buffers that enable producers to bank a portion of their credits – the credits are validated annually, and depending on buffer limits, a portion is liquidated at the producer’s discretion,” Ms Suggate said.
Each Eco-Credit represents 1 tonne of CO2 drawdown, in addition the credits represent measures each local organic producer has undertaken to actively improve soil carbon, water efficiency and biodiversity within their properties and farming practices.
Michael Coleman, Managing Director of Box Forest Consulting, said the costly setup and operating design of the ACCU market may be resulting in poor outcomes for both producers and investors.
“If it turns out that ACCU projects are not delivering contracted reductions, despite high costs of participation, that’s the worst of both worlds. Hopefully the regulator will improve market integrity, and not just by adding more layers of consultant reports,” Mr Coleman said.
“A simpler, more transparent certification process, with low verification costs, can also offer greater integrity. Certification gets done and reported in a way all users understand and accept. Voluntary Carbon Markets (VCM) should be designed with that in mind, which is what ORICoop has set out to achieve.”
Iain Smale, of Pangolin & Associates, said the Eco Credit will be popular for investors by providing other options for carbon credits which also offer a local impact, which is especially important given per-capita carbon emissions in Australia are amongst some of the highest in the world.
“With the Eco-Credit, you’re having a bigger environmental impact than just a carbon credit,” he said.
The environmental impact of our producer operations is key for Australian-owned organic dairy processor & manufacturer Paris Creek Farms. Paris Creek Farms’ Marketing & Communications Manager Alex Donovan said they are committed to increasing the sustainability of their operations, actively working with their producers to achieve this with Eco-Credits initially playing a vital part.
“With bio-dynamic and organic practices, we’re already using one of the most sustainable and regenerative methods of farming in the world, but we are striving to be even more sustainable. Our ultimate goal is to have our farmers generating their own Eco-Credits,” Ms Donovan said.
Ms Suggate said there are many ways the agriculture sector is transitioning beyond net-zero, and that collaboration to improve trust, legitimacy and the urgency for improving how sustainably we produce food is vital, especially after considering the ‘business as usual’ impact on the environment and the urgency of our changing climate as seen recently by some of the worst floods in history.
“We need science to be well funded to enable technology to be more accessible and trusted across the industry. This includes the measurement capability, satellite data, plus legitimate footprint data for farms across all commodities,” Ms Suggate said.
“In the meantime, our organic farming ORICoop members are dedicated to measuring and validating their soil tests and farm footprint. As their credits are validated, these producers form part of the organic farming ecosystem that invests into best practice, research and sustainability programs through a legitimate farmer-led carbon credit based on international guidelines,” she said.
“That includes soil carbon and biodiversity, rewarding producers for sustainable land stewardship practices, while offering these credits to businesses looking to offset their carbon footprint with legitimate credits that are traceable back to each farm that has generated them.”
If your business is committed to achieving net-zero, offset your carbon emissions directly with credits you can trust – register here now.
The Eco-CreditTM scheme was created by the Organic and Regenerative Investment Cooperative (ORICoop), which aims to unite the food value chain and increase the uptake of organic and regenerative practices across Australia by increasing collaboration between farmers, businesses and consumers.
Eco-CreditTM buyers can now offset their existing carbon footprint, with full transparency as to where and how each credit is generated and determine other environmental co-benefits, by visiting https://www.organicinvestmentcooperative.com.au/services/Eco-Credit
Each Eco-CreditTM represents 1 tonne of CO2 positive emission drawdown, validated annually through rigorous testing, and are provided by ORICoop’s organic, net-positive regenerative farmers who run diverse farm businesses including dairy, cropping, livestock and mixed farming systems.
ORICoop EO Carolyn Suggate said that the Eco-CreditTM concept was developed by ORICoop in conjunction with farmers looking to advance farm system approaches to provide safe, secure and affordable food with a regenerative ecological impact.
‘The scheme links those farmers to external buyers, be that corporate, small business or Mum’s and Dad’s keen to play a role and do their bit in fostering sustainable practices and reducing their own carbon footprints’ Ms Suggate said. To activate carbon drawdown urgently we need all contributors to be empowered to participate.
Victorian farmer Stephen Whitsed is the first ORICoop producer to offer Eco-CreditsTM to the market, and aside from the environmental benefits can see immediate environmental, CSR, and other economic benefits for businesses, producers and local communities.
”It’s an environmentally-friendly credit that rewards organic producers and builds stronger connections between businesses and our on-farm practices that enable carbon benefits to be exchanged. As organic producers we are looking forward to demonstrating our on-farm practices that are increasing carbon drawdown and legitimise better environmental stewardship for the long term,” Mr Whitsed said.
Mr Whitsed said the Eco-Credit process is straightforward for farmers and ‘definitely beneficial’ to his farm and environmental management, and hopes investors will benefit from their transition beyond net-zero and the planetary impact.
“The validation process is through soil testing every year, including GPS points to ensure we soil test in the same place every year. Following that we send the soil samples to a laboratory to be tested, and wait for the results,” he said.
Farmer and organic industry advocate and researcher, Greg Paynter, sees a range of benefits the Eco-Credit scheme will provide, including environmental and ecosystem functioning, farm viability and improved social and mental health outcomes for farmers where stress is alleviated by the additional revenue stream provided by the scheme as a reward for best practice land stewardship.
“It’s a dividend that doesn’t come from production output, it comes from a different stream, the productive and regenerative capacity of the land,” Mr Paynter said.
“In Australia, we are striving for $100 billion worth of production from agriculture annually, but our understanding of the research that comes out of Canada, a very similar country to Australia, is they produce that amount, but 98% of it goes into the cost of production or services to provide that production, so the net profit or return on investment of effort is not very high,” he said.
“But if you value land stewardship and make it worth something, the production of food or fibre you get from the land is a reward and you do it in a manner of organic and regenerative production systems, that conserves the basis of the production system into the future. There is talk of only 60 harvests left in some places in Europe and the soil will be destroyed, so we need to act with urgency – and what the Eco-CreditTM does is offer an incentive to do something whilst still maintaining a living.”
Fourth generation Western Australian farmer and agroecological farm system advocate Mr David McFall said the Eco-CreditTM project links businesses who want to do better, and rewards practices to adjust to the changing climate that are not seen to be outwardly ‘commercial’, especially natural capital management like tree planting, increasing biodiversity and soil carbon and water works for habitat and land cooling.
“This is one mechanism that is farmer-derived and farmer-led. It ticks the boxes in terms of accessibility and linking people who have capacity with people who want to do things in the landscape,” Mr McFall said.
“It’s a journey we’re doing for very practical reasons, there’s farmers like Stephen Whitsed and myself who want to do better, but the ‘do better’ that’s asked of farmers is not necessarily an upfront conventional outcome. So this mechanism takes the risk out of the investment and becomes a shared journey as it connects people who want to see good done, but are perhaps urban-based or don’t have access to land, develop partnerships with a farmer,” he said.
“Each farmer is motivated at different levels, and the intelligence behind this system is that it’s not just carbon, it’s approaching it from an ecosystems services platform – that’s embracing revegetation, and in time will embrace cleaner water and air, and keeps toxic substances out of our food and agricultural production systems.”
Iain Smale, of Pangolin Associates, feels the release of the Eco-CreditTM will be popular for businesses, providing alternative options for carbon credits. He also expects they will raise awareness of the growing organic and regenerative agricultural industry in Australia working to capture carbon and mitigate the key drivers of climate change, which is especially important given per-capita carbon emissions in Australia are amongst some of the highest in the world.
“With the Eco-CreditTM, you’re having a bigger environmental impact than just a carbon credit,” Mr Smale said.
“Australia as a nation in the developed world has close to the highest per capita emissions. Per person it’s around 23-24 tonnes, NZ is around half that, and a lot of Europe is less than half that. It’s because Australia has two main drivers – we’re heavily reliant on fossil fuel, coal and gas generation and it’s the tyranny of distance – people have a lot of transport miles, including for heavy transport, trains and trucks, and we don’t have any high speed rail, so much of our economy is based on fossil fuel,” he said,
**. To buy Eco-CreditsTM, register HERE
** To follow the Eco-Credit journey of this and other farms click HERE
Eco-Credits is a nationwide scheme open to organic and biodynamic producers. Other ORICoop farmers will shortly be stating their pledges and looking to develop partnerships with businesses and processors associated with their farm.
